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How designer label Dion Lee is positioning itself for global expansion

Inside Retail

Dion Lee is a luxury brand established back in 2009 by its namesake designer in Sydney, Australia. The founder and creative director hit the runway straight out of fashion school showcasing his first collection in a Kings Cross car park at Australian Fashion Week in 2009.

Expansion 130
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“Doing nothing wasn’t an option”: M.J. Bale CEO Matt Jensen

Inside Retail

Bale in 2009, some of the challenges you faced from the outset, and how you got the business off the ground during those early stages? Matt Jensen: It was a difficult market environment when we launched back in September 2009, given it was the back end of the GFC. But I can’t remember it being too challenging.

Tailored 260
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“I learned that people had a lot of bag problems”: CEO on launching Dagne Dover

Inside Retail

Melissa Mash: I came up with the idea for Dagne while I was working for Coach’s UK distributor at Heathrow Airport in 2009. Additionally, managing the store in London gave me valuable perspective and first-hand understanding of how under-appreciated and under-utilised store associates often are to a brand’s success.

Strategy 130
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How the world’s largest jewellery brand Pandora shifted to recycled metals

Inside Retail

Adcock sold 60 per cent of the business back to Pandora Holdings in 2009 and the remaining 40 per cent when the company listed on the Copenhagen Nasdaq in 2010. The business entered the Australian market in 2004 when Karin Adcock acquired the Australian licence for around $35,000.

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High-low: Bianca Spender, Nobody Denim join forces as consumers go casual

Inside Retail

Spender has been producing collections in Australia since her label was founded in 2009, and she has been working with some of her makers for more than 15 years. “They have an incredible respect in the industry that I felt was a perfect synergy for us as a leader in design and sustainable and ethical practices.”.

Consumer 130
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G’day USA: What’s driving the wave of Aussie brands taking on American retail

Inside Retail

Australian retailers can add some fresh perspectives to the market in terms of designs and styles,” Saunders stated. “A Why American consumers love Australian brands One reason why Australian brands seem to be succeeding in the US market is that they provide American consumers with fresh products, according to Saunders.

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The Adoption of Pop-Up Stores by Luxury Brands

Retail Focus

The evolution of pop-up stores took another significant turn in 2009 when the concept expanded beyond retail to encompass industries such as food and beverage, capitalising on the principles of ephemerality and exclusivity.

Artistic 147