Owndays’ Group CEO on the Japanese eyewear label’s rebrand after 16 years
Inside Retail
JULY 24, 2024
The rebranding initiative, which was the first since 2008, includes a new logo and tagline, encouraging consumers to “Own ‘your’ Days”. It is crucial to consistently provide services that resonate with customers and to devise strategies with a mid-to-long-term perspective in mind,” he concluded.
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