How a modern store concept is helping Desigual reach new customers in Asia
Inside Retail
JANUARY 4, 2023
The brand’s fifth store in Singapore, which is located in Ion Orchard, features an “enhanced shopping experience” that aims to introduce more consumers to Desigual through a new perspective on the brand. When it comes to Singapore, the brand landed in the island republic back in 2008, and later expanded to different markets.
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