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Aje eyes US expansion with NYFW debut

Inside Retail

Mannequins dressed in key ‘Lumen’ looks were placed against organic stone structures complemented by Australian eucalyptus and protea plants, with accessories suspended midair. Aje was co-founded in 2008 by Adrian Norris and Edwina Forest with the aim of pioneering Australian style.

Expansion 278
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US furniture chain Blu Dot opens its doors in Melbourne

Inside Retail

The launch marks the brand’s second brick-and-mortar store in the country and 17th worldwide since its establishment in 2008. Covid slowed our physical expansion, but that’s finally made us even more excited to be here in Melbourne.” US modern home furniture chain Blu Dot has opened a showroom in Collingwood, Melbourne.

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Propel Group to sell Driza-Bone business

Inside Retail

Driza-Bone, acquired by Propel Group in 2008, was merged with country apparel retailer RB Sellars in 2017. Propel Group seeks to continue investing in the expansion of its Australian rural outfitting brand, RB Sellars, including the opening of new stores in Australia and New Zealand. The brand marked its 125th-anniversary this year. “We

Apparel 273
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Aje sees the light: Why the Aussie brand is ramping up its global presence

Inside Retail

Australian fashion brand Aje has committed to further international expansion, potentially including a dedicated bricks-and-mortar presence in the United States, after spending the last year and half focusing heavily on its international retail partners.

Light 246
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Can Premier replicate Smiggle’s UK success with pyjama brand Peter Alexander?

Inside Retail

This will be the first time Peter Alexander ventures outside of Australia and New Zealand since its failed entry into the US market in 2008. Smiggle international expansion has proven successful for Premier Investments’ shareholders with its offshore expansion after delivering sales of $183.9

Expansion 243
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How a modern store concept is helping Desigual reach new customers in Asia

Inside Retail

Spanish fashion retailer Desigual recently opened a new store in Singapore and unveiled an aspirational expansion strategy in Asia that will see it open 60 bricks-and-mortar stores in China and tap into key opinion leaders in the region to reach new customers. Balazs Krizsanyik, general manager of Desigual in Asia. The Singapore marketplace.

Concept 246
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“Different journeys”: An inside look at Replay Jeans and Superdry

Inside Retail

It’s been in the market since 2008, and is well established. Can you discuss the brand’s expansion in Victoria, and the new store in Doncaster? Inside Retail: To start with, can you discuss how Superdry and Replay Jeans are going in the Australian market Alastair Davies: Absolutely. I’ll start with Superdry. IR: On to Superdry.

Strategy 246