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It was like going to see a Picasso exhibition, yet no one tells you that the painter is Picasso and only the gallery or curator name is provided. Around 2007, however, we started seeing more and more “niche” fragrance brands being launched and entering department stores. To me, the parallel to art was immediate.
” Gardner is the senior curator of design and digital at the V&A and also heads up the Rapid Response collection. Gardner points to the iPhone, introduced in 2007, but within five years had “transformed” our world. “We’re writing contemporary design history,” Corinna Gardner says.
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