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Bootstrapping a million dollar optical empire: Three blokes, Ebay and a vision

Inside Retail

Direct-to-consumer Smart Buy Glasses Group turned over an eight-figure top-line revenue last financial year and the business is expected to expand on this come July 1. Direct growth vision In 2007 the business hired a third-party company to develop the first iteration of the website, allowing the operations to leave Ebay.

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Are more discounts on the cards before Christmas?

Inside Retail

In 2007, the cash rate was on an upward trajectory hitting an 11-year high of 6.75 Discounts were the order of the day, and consumers with any cash left in their wallets got a pre-Christmas treat at the shops. But compared to 2007, we’re in slightly new territory. We’ve seen it happen before. per cent in November.

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Green Furniture Concept transforms public space with nature-inspired design

Design Wanted

Turning spaces into places since 2007, Green Furniture Concept designs to enhance the public landscape through straightforward pieces that appeal to a myriad of different users. One of the ways the company strives to meet the needs of today’s consumers is through flexibility. Modular design means furniture can evolve over time.

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The soft and sustainable curves of Ascent Series – Green Furniture Concept’s seamless seating system

Design Wanted

Since 2007, the straight-talking Swedish brand has employed ecologically sound processes, focusing on design that uses natural and recycled materials to create modular seating for airports and other interior landscapes. At first, you will notice the flowing shapes and warm texture of the wood. Interested in sustainable furniture?

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“World Positive Impact is our purpose”, says Green Furniture Concept founder Johan Berhin.

Design Wanted

It started back in 2007 when the ‘One C’ chair made its debut in Paris, inspiring founder and designer Johan Berhin to further his knowledge in terms of how best to approach sustainable design. Shocked by the chemical nature of furniture manufacturing, he decided to make a difference. . © Green Furniture Concept. © Green Furniture Concept.

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How to Maximize CES For Your Product Brand

Retail Bound

While consumer brands are gearing up for the holiday season, many are looking even further ahead to the consumer tech event of the year – the Consumer Electronics Show (CES). We know firsthand the impact of the event with the proper planning and strategy to place brands in front of the right attendees.

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Dutch design duo Kiki + Joost on the power of co-creation

Design Wanted

We visited Kiki & Joost at Dutch Design Week 2021: the festival was centred around ‘The Greater Number’ theme, calling for a critical look at our way of producing and consuming. Introduced back in 2007, it’s a now-iconic technique he calls “no screw, no glue”. Firstly, where do you harvest your ideas?

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