Momotaro Jeans aims to capture international customers through rebrand strategy
Inside Retail
JULY 21, 2024
With products available in 26 countries and regions worldwide, Momotaro Jeans is planning a broader expansion strategy to attract more international customers as tourism to Japan flourishes. Momotaro Jeans was born in 2006 in the Kojima district of Okayama prefecture, known as the birthplace of ‘Japanese Denim’.
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