Behind American Vintage’s bet on the lucrative Chinese fashion market
Inside Retail
JUNE 12, 2024
Having operated in Asia for more than a decade with Hong Kong as its sole market, the French fashion label American Vintage now has larger ambitions. Founded in 2005 in Marseilles, American Vintage draws inspiration from the United States and is known for its T-shirts, knits, denim, and fleece.
Let's personalize your content