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A Beginner’s Guide to Social Media Marketing for Trade Shows

Trade Show Booth Companies - Trade Group

Social media (SM) and live events are a match made in marketing heaven. Choose your social media platform. And also, refer to the information in the “choose your social media platform” for the best publishing times. Provide experiential elements that are shareable on social media.

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The Four Steps to Securing Leads at Tradeshows

Trade Show Booth Companies - Trade Group

For example, research what percentage of your audience is attending the show, and then contact them through email and social media to let them know you’re going to be there. Social Media. Therefore, telling people about your existence begins on your social media accounts and email campaigns.

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5 Tips to Attract More Attendees to Your Trade Show Booth 

Trade Show Booth Companies - Trade Group

Younger attendees want more than just TV monitors and displays—they crave experiences. Better yet, connect the giveaway to an action, like taking part in a demo, scanning a badge, or sharing a post on social media. 4 Use Social Proof and Real-Time Engagement Creating a buzz around your booth doesn’t stop at the show floor.

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World Routes 2022: Boost Your Performance

Trade Show Booth Companies - Trade Group

EXAMPLE: 29) Track other insights such as social media engagement during the event and immediately after (How many people viewed your website during the show and a couple of days following?). Discover what we can do for your next event at World Route 2022 contact us here or give The Trade Group a call at 800-343-2005.

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Top 10 Networking Tips for Exhibitors 

Trade Show Booth Companies - Trade Group

Networking, in general, involves more than simply exchanging business cards or connecting on social media; to effectively network, it requires genuine human-to-human engagement, active listening, and mutual value creation between people. So, how do you get to that level? This allows you to network freely and gives you more room.

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3 Immutable Laws of Marketing for Trade Shows 

Trade Show Booth Companies - Trade Group

Second, this applies to your trade show display itself. Social media marketers understand that the number one commodity they deal in is attention. The Trade Group’s custom trade show displays and marketing expertise help boost your brand’s trade show performance to make a big impression on the show floor.

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6 Critical Trade Show Mistakes to Avoid

Trade Group

Few things are more frustrating at a trade show than watching traffic pass as crowds gather at other displays. Be sure to reach out on social media, using the platforms that your target audience prefers. Give us a call at 800-343-2005 or contact us here. AVOID not researching trade shows.

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