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The Olympic opportunity: How brands can sustain their momentum beyond the Games

Inside Retail

These shifts manifest in various ways, from increased consumer spending to innovative marketing strategies. Limited-edition items and memorabilia become highly sought after, creating a lucrative market for retailers. Brands that embraced digital strategies generated increased engagement and sales.

Unity 260
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The CEO of Marais on building Melbourne’s luxury destination for over 20 years

Inside Retail

Some brands have been with us since 2004, and it has been a steady growth since, despite the pandemic and the economic slowdown. HY: It affected Marais in a positive, educational way; to be more agile about the market, from the brands the consumers desire, and the price and lifetime value for each investment.

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Five lessons business leaders can take from the recent wave of retail collapses

Inside Retail

Despite a 20-year history since its founding in 2004, Booktopia has faced financial turmoil in recent years. To reach a wider audience, retailers need to build user-friendly websites, incorporate online sales channels, and allocate resources to digital marketing campaigns.

Unity 147
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Safilo, Marc Jacobs extend global eyewear licensing agreement

Inside Retail

The deal will allow Marc Jacobs to strengthen its offerings in the US market as well as around the globe. Eyewear retailer Safilo Group and Marc Jacobs have inked a multi-year global licensing arrangement that will until December 2031.

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Granado’s 154-year journey to bringing Brazilian fragrance to the world 

Inside Retail

The businessman led the brand forward with a unique mix of modern and traditional marketing strategies and product development. The New York City store, located at 611 Madison Avenue in Midtown is the epitome of how Granado wishes to present itself to the American retail market, Sissi explained.

Expansion 130
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How the return of the Victoria’s Secret fashion show could create “brand heat”

Inside Retail

First introduced in 2004, the annual fashion show was put on hiatus in 2019 after the show reported its lowest-ever ratings in 2018. However, the impact of these marketing shifts remains to be seen. Last week, the retail industry was buzzing with the news that Victoria’s Secret’s fashion show is coming back.

Fashion 147
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CGI, manga and fantasy: Sydney fashion label Injury launches NFT art series

Inside Retail

In 2004, Eugene Leung started the Injury label , initially releasing 10 limited-edition screen-printed tops followed by an official menswear range, which launched during Mercedes-Benz Fashion Week Australia. The NFT market appears to be high risk and unstable.

Art 162