Remove 2004 Remove Artistic Remove Strategy
article thumbnail

How the return of the Victoria’s Secret fashion show could create “brand heat”

Inside Retail

First introduced in 2004, the annual fashion show was put on hiatus in 2019 after the show reported its lowest-ever ratings in 2018. As part of this, the retailer went to four cities and spotlighted five artists in each city. This coincided with a decline in revenues and several major store closures.

Fashion 147
article thumbnail

Granado’s 154-year journey to bringing Brazilian fragrance to the world 

Inside Retail

The businessman led the brand forward with a unique mix of modern and traditional marketing strategies and product development. In 2004, Granado acquired Phebo, Brazil’s first luxury perfumery, which first launched in the 1930s, and began creating colognes, perfumes, and other fragrance products that call to mind the company’s home country.

Expansion 130
Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

Trending Sources

article thumbnail

CGI, manga and fantasy: Sydney fashion label Injury launches NFT art series

Inside Retail

In 2004, Eugene Leung started the Injury label , initially releasing 10 limited-edition screen-printed tops followed by an official menswear range, which launched during Mercedes-Benz Fashion Week Australia. A multi-disciplined artist, musician, fashion visionary and digital explorer, Leung has pivoted the brand to focus on 3D fashion.

Art 162
article thumbnail

The Adoption of Pop-Up Stores by Luxury Brands

Retail Focus

This retail format has a long history, dating back centuries to the earliest known travelling merchants, but has gained significant traction in the early 2000s as retailers and brand manufacturers incorporated temporary locations into their omni-channel strategies.

Artistic 147
article thumbnail

Unconventional luxury brand collaborations are everywhere. Here’s why

Inside Retail

We wanted to investigate why this strategy appeals to Chinese luxury consumers of the post-1990s generation. The luxury strategy Luxury typically brings to mind ultra-expensive products such as yachts and private jets that are not within most people’s reach. Business managers call this approach the luxury strategy.

article thumbnail

17 Inspiring Jewellery Shop Designs

Barber Design

This month we are taking a look at 17 inspiring jewellery shop designs, in the first of a new series of blog posts exploring how different retail sectors use distinct strategies in both their retail interiors and their approach to customer experience design. And is part of ChloBos ongoing brand elevation strategy.

article thumbnail

From Cobblestones to Cyberspace: VMSD Celebrates Its 125th Year of Service to the Retail Industry

VMS

In 1925, Secretary of Commerce Herbert Hoover said, “The Midas of advertising has given artists freedom and independence.”. Limited only by their imagination, a generation of display artists went on to create magic with this versatile new material. Sherwood Anderson, John P. Marquand and F. Scott Fitzgerald were writing ad copy.