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How the world’s largest jewellery brand Pandora shifted to recycled metals

Inside Retail

The business entered the Australian market in 2004 when Karin Adcock acquired the Australian licence for around $35,000. To put this into perspective, using only recycled metals saves the equivalent amount of CO2 emissions as the annual electricity usage of 11,000 homes, or driving 6,000 petrol cars around the world.

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“Glam Slam”: How Serena Williams changed the game on and off the court

Inside Retail

” She famously competed in Flushing Meadows in a denim skirt in 2004 and ruffled feathers at Roland-Garros in 2018, when she wore a black catsuit to keep her circulation going after developing blood clots in the days after giving birth. ” Reporting by Amy Tennery in New York and Dhruv Munjal in Bengaluru.

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Why Viktoria & Woods is about creativity, inclusivity and sustainability

Inside Retail

Margie Woods launched her fashion label Viktoria & Woods in 2004 in Melbourne to offer women timeless pieces in their wardrobe, with knitwear at the heart of it. From a design perspective, we take a seasonless approach so that short trends don’t impact us as much.

Fashion 130
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The Adoption of Pop-Up Stores by Luxury Brands

Retail Focus

The Japanese fashion label Comme des Garçons, with founder Rei Kawakubo, notably launched the first pop-up store in Berlin in 2004, drawing crowds with normal retail-priced items and creating a sense of urgency that remains influential in shoppers today.

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Victoria’s Secret’s new World Tour: innovative or obsolete?

Inside Retail

In 2004, in place of the regular broadcast show, Victoria’s Secret decided to take the event on tour across America. For example, Dove’s famous ‘Campaign for Real Beauty’ set out to feature and honour real women – not models – as far back as 2004.

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