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Ferrariā€™s flagship store in Milan combines heritage and innovation

Retail Focus

The interior walls of the store consist of hand applied terracotta elegantly contrasted by bespoke white clay bricked walls. The structure has a practical purpose too, as it will display key fashion pieces and lighting that can be seen from all levels.

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Forte Forte's Tuscan boutique features subtle nautical details

Dezeen

"We also had an opportunity to work on unprecedented balances and harmonious contrasts. A three-tiered shelf displays lifestyle items. The same material also forms other elements across the interior such as door handles, side tables and slender plinths for displaying shoes. The rear of the store is lined in gold leaf.

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Forte Forte's first US store features golden changing rooms and balancing stones

Dezeen

The amount of garments on display is minimal, with single dresses suspended delicately from various squiggly formations of gold wire. The contrast with Italian materials and finishes enriches the balance of components with further nuances, sealing the uniqueness of the project.". The changing rooms were placed in a rounded gold booth.

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